Brief              finally     hear                    act as         go along

  Good afternoon and thank you for making the effort to be here with us today. My name is Rachel Rawlings and I am responsible for public affairs. What I’d like to do today is _________ our recent corporate campaign. This _______ talk will hopefully _______ a springboard for discussion. I’m going to _______ the corporate campaign from three _______ : firstly, the customers; secondly, the financial institutions; and _______, the shareholders. If you have any _______ , just interrupt me as I _______. Your point of view may well be different, and we’d like to _______ from you.

7.Study how parts of the report are connected. Pay attention to the use of linking words:

  The first thing to be said about these products is that they are very diverse. Well, let’s take our premium export lager, Hohenbrau. Now this product has always been positioned at the top end of the market. It has a high price and it’s only available through selected retail outlets. Altogether, it’s quite exclusive.

On the other hand, our Rutter’s bitter has an entirely different personality. It’s brewed in a traditional way. We put a lot of malt into it, which gives it a rich golden colour. As far as I know,it has always been sold at a medium price, and is available through most supermarkets.

So, as you can see, these are two very different products. One an up-market German-type Pilsener, the other a very English bitter. One point for discussion, then, is whether we should maintain such different products in our range.

Let’s move on to marketing, and I only want to raise one issue.

Notes to the text:

retail outlet - торговая точка розничных продаж - торговельна точка роздрібної продажі

to brew - варить пиво - варити пиво

malt - солод - солод

8.Complete the paragraph with the following words:

In addition second also  however whereas      first

The purpose of this research was to find out what students aged 14-18 use their mobile phones. It  ______ aimed to find out what kind of phones they use. _____ it asked how many hours they spend on the phone, and _____  if there is any difference between boys and girls in how they use their phones.

We found that girls prefer to use their phones to chat with friends, _____ boys prefer to send messages. _____ more girls than boys keep in touch with their parents by texting.

Write the number of each phrase used in presentation under the correct heading.

1. Thank you for listening.
2. Let’s move on to …
3. Are there any questions?
4. This diagram shows …
5. So, in conclusion …
6. As you can see …
7. My next point is …
8. If you look at the next slide …

Connecting the points __________

Referring to AV aids ___________

Finishing ____________________

UNIT 13

REPORT DESCUSSION

Read the dialogue. Analyze the phrases given in italics. What role do they play in the discussion?

Dialogue

Dr. A. Dr. Curry, you said , if I followed you, that the use of animals for   

        cruel experiments is justified if these experiments are conducted for

        the benefit of mankind.

Dr. C. Yes, that’s what I said.

Dr. A.   Does this mean, then, that the suffering and death of thousands of

        living things can be beneficial to the well-being and harmonious

        development off another living-being – man?

Dr. C. Well, that’s not exactly what I mean. What I was trying to say is

        that new areas of medicine and surgery must be safe for human

        beings. When considered from this point of view, I strongly believe

        that the life of just one animal may be taken to save the lives of

        thousands of people.

Dr. A. I don’t see it that way.

Dr. C. You don’t?  

Dr. A. The point is, animals ought to be allowed to enjoy the gift of life. In

        my opinion, one can’t take the responsibility of disposing of the life

        of anything or anybody.

Dr. C. Do you mean to say then that you volunteer, or allow a member of

        your family to volunteer, to test new medicine, rather than use an

        experimental animal?    

Dr. A. That’s a good question. But I think I would volunteer. I would if the

        motivation to do it were strong.

Dr. C. Suppose you would. But do you expect there would be enough 

        volunteers for a drug to be fully tested? Don’t you think that the

        practice of using human volunteers might result in another

        thalidomide (a drug once prescribed to pregnant women and proved

        to be fatal for their babies) babies phenomenon?

Dr. A.   Sorry, I didn’t catch the last point. Would you mind explaining it?

Dr. C.   Not at all. What I mean is that the experiment might bring no

        damage whatever to the subject himself. But nobody knows how

        harmful the effect of it may be on the descendants.

2.Memorise the organizing elements of discussion:

A) reference to what has been sais

you mentioned that…

you argued that…

you said that…

B) inviting to expand on the previous point

Could you specify what…

Would you say that again?

Your point is not quite clear yet.

C) making sure you understand

Did I understand you correctly that…?

If I understand you correctly, you are saying that …

So, what you are saying is …

3.Complete :

a) the questions using the following words:

Clarification, exactly, particular, clear, precisely, specific

1. Are there any _______ regulations we need to know about?
2. Could you be more ______, in particular, the amount of investment you expect from us?
3. We would also like some _______ of the time scale you envisage.
4. _______ how many people will be involved at our end?
5. What _______ do you want? I mean, you haven’t actually said what sort of return you are expecting.
6. One final point. We are not ______ about the total amount of money needed to finance the project. Are you sure that there are no hidden costs here?

b) the answers using the following words:

Answer, exact, simply, need, precise, concerned

1. Well, I’ll be as _______ as I can at this point. We anticipate that the whole project will be completed by the end of the next year at the very latest.
2. As far as we are _______, everything has been cleared with customs and our lawyers see no problems.
3. If I can be more specific, what we _______ is a deal which guarantees at least a 20% return on our investment.
4. Let me give you a categorical _______. The total investment is £800,000 and we do not anticipate any extra costs.
5. To put it _______, we will need just two people – the Financial Director and the Project Manager.
6. If you want an _______ figure, we would expect your investment to be no less than 25% of the total investment in the project, i.e. £200,000.